CQC Praises Primrose Bank for Outstanding Caring Approach

Posted on: Thursday 21st August 2025 by Nick Dutton

There were smiles all round at Primrose Bank as staff, residents and families celebrated being rated Outstanding in Caring by the Care Quality Commission (CQC).

Inspectors praised the home for its warm and compassionate culture, with residents describing staff as “exceptionally kind and attentive.” One family member told inspectors: “I couldn’t ask for better care for my loved one. The staff are amazing and treat them like family.”

Primrose Bank was also commended for its vibrant activities and dining experiences. Residents enjoy regular dinner clubs, trips to Fleetwood beach, and partnerships with local schools, all of which inspectors said helped people feel connected and valued. The home’s freshly cooked meals were described as “brilliant,” with residents saying there was always plenty of choice and that staff knew their preferences well.

Inspectors also highlighted the home’s recent digitisation and modernisation, including the introduction of electronic care planning and monitoring systems. These changes have strengthened safety, improved communication, and allowed staff to spend more time with residents.

Nick Dutton, Operations Manager at Primrose Bank, said:
“We are absolutely delighted with this result. To be rated Outstanding in Caring is a true reflection of the incredible staff team here. They go the extra mile every single day, not just providing care but creating joy, friendship and lasting memories for our residents.”

Registered Manager Rachel Dutton added:
“Our links with the local community are something we are really proud of. Whether it’s enjoying fish and chips by the sea, or sharing stories with schoolchildren, these experiences enrich daily life for our residents and make Primrose Bank feel like a true family home.”

Primrose Bank was also rated Good overall, with inspectors describing it as a “warm, inclusive home where people felt safe, happy and well cared for.”

To read our new CQC inspection report visit the CQC website HERE

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